Introduction to Embeddings

Unlock the secrets of advanced SEO techniques as we explore the fascinating world of embeddings and their transformative impact on search engine optimization. Ever wondered how search engines have evolved from simple keyword matching to understand...

Responding to customer feedback

Unlock the secrets of turning customer feedback into tangible product enhancements on this episode of "SEO is Not That Hard." Join me, Ed Dawson, as I share a transformative story from Keywords People Use, sparked by our insightful customer Car...

How big is ChatGPT compared to Google?

What if the buzz around AI language models is just that—buzz? Join me, Ed Dawson, as I peel back the layers on the real-world impact of ChatGPT compared to the search giant Google. With over two decades in the SEO and digital marketing arena, I ex...

Is SEO Dead?

Is SEO dead? This provocative question sets the stage for an engaging exploration with Ed Dawson, host of "SEO is Not That Hard," and his guest, Trudy Rankin from the Online Business Launchpad Podcast. Together, they navigate the complex landsc...

Productize Yourself

Ready to transform your consultancy or freelancing gig into a scalable business powerhouse? Join me, Ed Dawson, as I break down how you can productize your services and create potential passive income streams. Inspired by a conversation with ou...

Get visuals from your text in seconds

Unlock the secret to transforming your text into stunning visuals with a groundbreaking AI tool that's changing the game for content creators. As someone who's battled with the design process for years, I, Ed Dawson, share my personal story of ...

Re-purpose and re-use your content (and let AI help)

Unlock the secret to maximizing your content's potential. Discover how repurposing your content across multiple platforms like YouTube, TikTok, and LinkedIn can save you time while amplifying your message. Join Ed Dawson, founder of Keywords Pe...

Search Console Integration Demo

You can see the video tutorial on Youtube here

How to optimize your content with KeywordsPeopleUse

See the new feature in this Youtube Video

Always get a second opinion

Ever wondered how a second opinion could revolutionize your SEO strategy? Join me, Ed Dawson, as I reveal the critical importance of external feedback in our latest project at Keywords People Use. We’ve developed a groundbreaking feature that inte...

Google Tag Manager

Ever felt overwhelmed by the myriad of tracking codes needed to optimize your website's performance? Imagine a world where you only need to place a single piece of code once and manage everything else through an intuitive web interface. Join me...

Online dirty tricks

Ever wondered how a top-performing product can face drastic setbacks in a different market? One of our mastermind members did just that, discovering a remarkable disparity in the reception of his luxury product between the UK and the US. Join m...

Workflow Automation tools and AI

Ever wondered how to free up more time in your day by automating repetitive tasks? Learn how to master the tools that can change your workflow forever. Join me, Ed Dawson, as we explore the world of workflow automation and AI, featuring top tools ...

FAQ's increase engagement

Ever wondered why your website's FAQs might be more powerful than your testimonials? In this episode of "SEO is not that hard," I'm Ed Dawson, and I'm here to reveal how strategically answering frequently asked questions can dramatically boost you...

New Free Digital PR Ideation Tool

Ready to revolutionize your digital PR game and amplify your online presence? Discover the transformative power of "idiot online," an innovative free tool by Search Intelligence that churns out 100 tailor-made digital PR ideas for your website in ...

Neat Competitor Research Tip

Ever wondered how smaller websites manage to rank alongside industry giants without a vast backlink profile? Discover the secret sauce in this episode as I, Ed Dawson, unravel a game-changing competitor research strategy inspired by Freddie Chatt ...

Update: Google kill the Cache Operator

AI Agents - The next wave of AI

Ever wondered how AI agents are reshaping the landscape of SEO and web development? Join me, Ed Dawson, on this episode of "SEO is not that hard" as we uncover the groundbreaking evolution from stateless large language models like ChatGPT to the s...

Google linking to the Wayback Machine

Curious about how Google's latest move could revolutionize your SEO strategy? This episode of "SEO is Not That Hard" promises to unravel the intrigue behind Google's decision to link to the Wayback Machine in their search results. Join me, Ed D...

Are indexing tools about to get hit?

Is it possible that your favorite indexing tools are on Google's chopping block? Brace yourself for an eye-opening discussion as Ed Dawson reveals the recent overhaul of Google's indexing API. On September 11th, Google introduced stern measures to...

Exact Match Domains - good or bad?

Ever wondered if the words in your domain name still matter for SEO? Join me, Ed Dawson, as we dissect the journey of exact match domains (EMDs) and their evolving role in search engine optimization. We'll pull back the curtain on how EMDs once...

Can SEO make you a millionaire?

Can SEO transform you into a millionaire? Join me, Ed Dawson, as I explore this intriguing question backed by my 20 years of expertise in the field. Discover the true potential of SEO through my personal journey with broadbandcouk, where strategic...

SEO vs PPC

How can you transform your online marketing strategy to achieve sustainable growth? Join me, Ed Dawson, as I unravel the intricate world of SEO and PPC in this episode of "SEO is Not That Hard." Drawing from my two decades of experience, I prom...

Cloudflare is so much more than just a CDN

Could you be missing out on the hidden potential of Cloudflare? Join me, Ed Dawson, as I share my latest insights from Jono Alderson's eye-opening presentation at the Hive MCR conference. Discover how Cloudflare can do more than just speed up your...

Rank and Rent - Call Tracking

Ever wondered how to turn your SEO skills into a passive income stream? Discover the secrets behind the rank and rent model, a groundbreaking strategy where you can generate valuable leads for local service providers without ever picking up a tool...