SEO Is Not That Hard
Are you eager to boost your website's performance on search engines like Google but unsure where to start or what truly makes a difference in SEO?
Then "SEO Is Not That Hard" hosted by Edd Dawson, a seasoned expert with over 20 years of experience in building and successfully ranking websites, is for you.
Edd shares actionable tips, proven strategies, and valuable insights to help you improve your Google rankings and create better websites for your users.
Whether you're a beginner or a seasoned SEO professional, this podcast offers something for everyone. Join us as we simplify SEO and give you the knowledge and skills to achieve your online goals with confidence.
Brought to you by keywordspeopleuse.com
Podcasting since 2023 • 359 episodes
SEO Is Not That Hard
Latest Episodes
Link Building ep 10 : Promoting your content to get links
Want links without cold emails or sketchy deals? We dive into a practical system for earning citations by putting useful work in front of the right people, then letting trust and timing do the heavy lifting. Ed Dawson, founder of Keywords Peopl...
•
Season 1
•
Episode 343
•
11:03
Link Building ep 9 : Link Building with Ego Bait
Want links people actually want to share? We unpack ego bait link building and show how to turn recognition into rankings, authority, and AI-era citations. Instead of waiting for links, we create reasons for people and brands to amplify our wor...
•
Season 1
•
Episode 342
•
11:25
Link Building ep 8 : Building versus Buying Backlinks
If your backlink comes with a receipt, it’s probably a liability. We break down the crucial difference between buying placements and earning genuine editorial links, tracing the story from PageRank to Penguin to today’s AI-driven search where c...
•
Season 1
•
Episode 341
•
14:22
Link Building ep 7 : Engineering as Marketing
What if one small, free tool could earn you more backlinks, leads, and trust than months of blogging? We dive into engineering as marketing, a strategy that turns lightweight, useful tools into link magnets and lead engines, especially powerful...
•
Season 1
•
Episode 340
•
11:00
Link Building ep 6 : Link Building Using Awards
Want more high‑quality links without playing whack‑a‑mole with paid placements or low‑value directories? We walk through a strategy that flips the usual script: stop entering awards and start running them. By becoming the awarding body in your ...
•
Season 1
•
Episode 339
•
11:07