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SEO Is Not That Hard
Are you eager to boost your website's performance on search engines like Google but unsure where to start or what truly makes a difference in SEO?
Then "SEO Is Not That Hard" hosted by Edd Dawson, a seasoned expert with over 20 years of experience in building and successfully ranking websites, is for you.
Edd shares actionable tips, proven strategies, and valuable insights to help you improve your Google rankings and create better websites for your users.
Whether you're a beginner or a seasoned SEO professional, this podcast offers something for everyone. Join us as we simplify SEO and give you the knowledge and skills to achieve your online goals with confidence.
Brought to you by keywordspeopleuse.com
Episodes
364 episodes
Quick SEO Tips #71 to #80
Unlock the secrets of SEO navigation and learn how breadcrumbs can transform your website's usability and search engine rankings. I'm Ed Dawson, the brain behind KeywordsPeopleUse.com, and in this treasure trove of insights, we'll explore the u...
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Quick SEO Tips #61 to #70
Let's unravel the mysteries of 404 error pages and the hidden power they hold in the realm of SEO! I'm Ed Dawson, and in this journey, we're diving into the intricacies of what these pages mean for your site's credibility with search engines. Y...
Quick SEO Tips #51 to #60
Ever felt like the secret world of SEO is just too complex to crack? Well, worry no more! Join me, Ed Dawson, as I slice through the jargon and serve up tips 51 through 60 from my personal playbook of 101 SEO strategies. I'm peeling back the curta...
Quick SEO Tips #41 to #50
Ready to discover the SEO strategies that actually work? I'm Ed Dawson, and I'm about to unlock the vault of my twenty-year journey mastering the labyrinth of website optimization. This podcast isn't just about sharing knowledge—it's about giving ...
Quick SEO Tips #31 to #40
Unlock the mysteries of Google's algorithms and supercharge your website's performance with our treasure chest of SEO quick tips. I, Ed Dawson, am back at it again, bringing you a decade-spanning wisdom in "SEO is Not That Hard." This episode is b...
Quick SEO Tips #21 to #30
Struggling with SEO or considering an e-commerce venture but don't know where to start? Fear not, as I, Ed Dawson, unlock the doors to digital success with my treasure chest of SEO secrets and e-commerce strategies. Within this episode, I lay out ...
Quick SEO Tips #11 - #20
Unlock the timeless secrets to online success as I, Ed Dawson of keywordspeopleuse.com, guide you through a treasure trove of SEO strategies. Ever wondered how to keep your website traffic flourishing year after year? I'm spilling the beans on cra...
Quick SEO Tips #1 to #10
Unlock the power of SEO without the headache as I, Ed Dawson, take you through my top ten quick tips from the extensive 101 SEO tip series. I bring to the table over two decades of experience in building and monetizing websites, ensuring that you'...
Referral Programs
Unlock the potential of your satisfied customers to become your most powerful marketing allies! I'm Edd Dawson, founder of keywordspeopleuse.com, here to share over two decades of wisdom on harnessing the energy of referral programs to supercha...
Why does no one talk about PageRank anymore?
Ever wondered why the once-mighty PageRank has slipped into the shadows of SEO chatter? Join me, Ed Dawson, as I unlock the secrets behind Google's initial search algorithm and its waning role in modern-day SEO strategies. PageRank's legacy began ...
Keyword Overwhelm
Feeling swamped by the sheer mountain of SEO keywords? Let's unravel the enigma together, to dissect the art of navigating through the keyword quagmire. It's about cracking the code on which keywords are worth their own spotlight and which are ...
Improving by Removing (episode 100!)
Celebrate a major podcast milestone with me, Edd Dawson, as we hit the 100th episode of 'SEO is not that hard'! Join me as I reflect on the incredible journey we've taken together, reaching audiences in 84 countries and beyond. More than a trip...
NEWSFLASH: March Core Update Rolled Out
The March Core update completion was announced a few hours ago (26th April 2024) even though it actually completed a week earlier on the 19th April!Feedback to Google form:
Diversification
Have you ever felt the sting of an algorithm update tanking your website's ranking overnight? I'm Ed Dawson, and in episode 99 of "SEO is Not That Hard," I'm dissecting the art of diversification in the SEO world. Drawing from my 20-plus years in ...
Keyword Cannibalization, how to avoid, how to fix it.
Ever felt like your web pages are locked in a battle royale for Google's attention? That's keyword cannibalization, and it's eating up your SEO efforts! This episode is your guide through the murky waters of self-competing content, providing a dee...
Link Terminology
SEO Glossary : https://keywordspeopleuse.com/seo/glossarySEO Guide to Links: https://keywordspeopleuse.com/seo/guides/links
Cloaking - a Blackhat story
What is Cloaking? Why do some people do it? How does it work? Why do I not recommend doing it?
What is Information Gain and does it explain the Helpful Content Update?
Link To Google Patent that mentions Information Gain: https://patents.google.com/patent/US11354342B2/en
Just read Google's Guidelines
Google Search Essentials (formerly Webmaster Guidelines) : https://developers.google.com/search/docs/essentialsGoogle Quality Rater Guidelines :
How many questions should I answer per page?
Ever find yourself pondering how to skyrocket your website's SEO through smart content strategy? I'm Ed Dawson, and in this latest discussion, I'm peeling back the layers on the art of keyword clustering—a game-changer for anyone eager to amp up t...
Building versus Buying Backlinks
Unlock the secrets of authentic SEO success as we navigate the murky waters of backlink acquisition. In the realm of search engine optimization, the line between ethical link building and the frowned-upon practice of buying backlinks is razor-thin...
The Labour Illusion - show your working
Embark on a journey through the SEO landscape with me, Ed Dawson, where I peel back the layers of keyword clustering's evolution and reveal the game-changing approach we've adopted at KeywordsPeopleUse.com. Say goodbye to the misleading shortcuts ...
Managing Risk and Building for the Long Term
Saddle up for a journey through the SEO wilds post-Google's March 2024 core update with me, Ed Dawson, at the helm. I’m peeling back the curtain on how to navigate the ever-changing landscape of search engine optimization, sharing war stories f...