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SEO Is Not That Hard
Are you eager to boost your website's performance on search engines like Google but unsure where to start or what truly makes a difference in SEO?
Then "SEO Is Not That Hard" hosted by Edd Dawson, a seasoned expert with over 20 years of experience in building and successfully ranking websites, is for you.
Edd shares actionable tips, proven strategies, and valuable insights to help you improve your Google rankings and create better websites for your users.
Whether you're a beginner or a seasoned SEO professional, this podcast offers something for everyone. Join us as we simplify SEO and give you the knowledge and skills to achieve your online goals with confidence.
Brought to you by keywordspeopleuse.com
Episodes
364 episodes
Linkbuilding with Digital PR
Discover the power of digital PR and how it revolutionizes link building.Mark Rofe's digital PR Course: https://www.digitalprcourse.com/
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How I use ChatGPT
Ever been bogged down by the intricacies of SEO technicalities? Prepare to have your mind blown as I, Ed Dawson of KeywordsPeopleUse.com, journey through the transformative powers of ChatGPT in SEO practices. I've pivoted from skeptic to advocate,...
SEO data sources - ChatGPT vs Google
We cover the differences between Google's real-time web model and chatGPT's dataset limitations.
Google Search Console - Must have FREE tool
Link to Google Search Console = https://search.google.com/search-console
7 Farming Lessons for SEO
If you've ever wondered whether the patience of a farmer could teach you a thing or two about the digital landscape, then you're in for a treat.
Lead Magnets - building contacts online
Unlock the secrets of transforming casual website browsers into loyal followers with the expertise of Edd Dawson, founder of KeywordsPeopleUse.com. This episode promises to elevate your understanding of lead magnets, those crucial tools that co...
Content That People Link To: Tools
Despite what some will tell you, people will actually link to your content if it's good enough without you having to do any outreach or payment.Tools are the best content I've found for building links, listen in to find out more.
Programmatic SEO - deploying SEO at scale
Ever wondered how the digital giants like Airbnb dominate search engine results with what seems like an endless supply of content tailored to every corner of the globe? That's the magic of programmatic SEO.No coding skills? No problem. ...
Parasite SEO: Climbing the SERPS on the Shoulders of Giants
Parasite SEO is a real trending topic at the moment, but what is it? How do you do it? What are the potential risks and rewards?
What podcasts do I listen to?
The full list is:Niche Pursuits PodcastSearch Off The RecordAuthority Hacker Podcast
Understanding Blackhat - PBN's
Navigating the shadowy labyrinth of SEO tactics can be daunting, but fear not, for I, Ed Dawson, am here to illuminate the path. Journey with me as we explore the controversial world of Private Blog Networks (PBNs), a black hat SEO strategy shroud...
Affiliate Tips - Optimising for EPC
Unlock the full potential of your affiliate website without chasing new traffic! Your guide for today's revenue-boosting journey is Ed Dawson, an SEO and affiliate marketing maestro with over two decades of experience. Ed lets you in on a little-k...
How we went to BrightonSEO and came back with over 1000 new users without speaking to anyone
Ever wondered how to snag the elusive attention of over a thousand potential users at a bustling SEO conference? With a blend of curiosity gap principles and a clever little flyer, we turned a simple prize draw into a whirlwi...
Backlinks - the Good, the Bad & the Ugly
Backlinks count, yes, but they aren't all equal and they aren't all risk free.Google Link Spam policies: https://developers.google.com/search/docs/essentials/spam-policies
Rank & Rent, the new SEO gold rush?
Rank and Rent is the monetisation model that everyone seems to be talking about right now.However, is it as simple and lucrative as some say?We cover the opportunities up for grabs as well as the challenges that need to be overc...
Retro SEOINTH - How to have great ideas?
It’s New Years Day when this is being published so Happy New Year to everyone out there! As it’s the time of year where most of us take a well earned break, including myself, I’m putting out some of my favorite episodes from earlier in the year...
Retro SEOINTH - The Power of Shared Learning: Mastermind Groups
As it’s Christmas and the time of year where most of us take a well earned break, including myself, I’m putting out some of my favorite episodes from earlier in the yearThese are some, the more evergreen episodes, even if you’ve heard th...
Retro SEOINTH - Should you chase keyword search volume?
As it’s Christmas and the time of year where most of us take a well earned break, including myself, I’m putting out some of my favorite episodes from earlier in the yearThese are some, the more evergreen episodes, even if you’ve heard th...
Retro SEOINTH - Quick SEO Tip #13 - Patience
Yes it’s Christmas day when this is being published so Merry Christmas one and all! As it’s the time of year where most of us take a well earned break, including myself, I’m putting out some of my favorite episodes from earlier in the year<...
Retro SEOINTH - Google Patents
As it’s Christmas and the time of year where most of us take a well earned break, including myself, I’m putting out some of my favorite episodes from earlier in the yearThese are some, the more evergreen episodes, even if you’ve heard th...
Edd guests on The Unscripted SEO Interview Podcast
Todays episode is something a bit different.Last week I was a guest on the Unscripted SEO Interview Podcast with Mark A. Preston.It was great of Mark to ask me to appear on a podcast that’s previously had such well known guests f...
What Tools Would I Recommend?
Tools covered in the podcast:https://mailchimp.com/https://www.canva.com/https://clicky.com/https://www.descript.com/https://www.buzzsprout.com/https://clarity.microsoft.com/https://www.dropbox.com/https://tr...
Are Pages better than Posts on Wordpress?
Welcome to another episode of SEO - It's Not That Hard! Looking to build authority on your WordPress site? You've come to the right place. We dive in by discussing a common conundrum - why, despite having amazing content, some posts struggle to...
Questions, not Keywords, and why it's not just for SEO
We'll see how a focus on queries can revamp your SEO strategies, as well as how to build topical clusters and authority to significantly boost results. For those in PPC, I'll share insights on identifying potential objections throu...
Evaluating expired domains and domains at auction
A friend recently shared a link to a telecoms niche domain on an auction website. Intriguing, right? So, I embarked on an evaluation journey using tools like the Wayback Machine and 'whois' commands. I delved into its past—its history, ba...